For some time now we’ve been introducing member profiles to this community so we can get to know each other easier in these almost purely online times. Today I have the pleasure to introduce Claudia Bally to you, our co-founder! Many of you have already met her offline and online - but did you know that Claudia swims in the Lake of Zurich all year round 😮❄️ and worked in advertising for brands like Philadelphia Cheese 😋 ? She is a true power woman, an all-round marketing and communication specialist and the mother of two teenage girls 🍬 Enjoy her profile and feel free to connect and discuss!

Who is Claudia Bally?
I love to communicate, and I like to connect interesting people. Marketing exciting products fascinates me, and these qualities have accompanied me throughout my many years of professional experience. I got my tools in the consumer goods and financial industry. This led me from selling Swiss chocolate and branding Philadelphia Cream Cheese to advertising Telco Orange, rounded off with media relations in the financial sector.

With this backpack of experience, I have worked with two startups and discovered the product insurance industry and the fascinating world of artificial intelligence.

Since founding Bally Communications, I have accompanied the launch of a Swiss active ingredient cosmetics line and am responsible for co-founding bwomen.

I swim in Lake Zurich all year round and am convinced that my immune system is strengthened as a result.

Who or what has strongly influenced your professional career?
A key factor was my supervisor during an internship at a bank. A little tired of school and undecided about how to approach my future, he suggested that I study. After longer stays in France, USA and Brazil, I decided on business administration, which I have never regretted. I got the entrepreneurial spirit from an early age through my family and the combination was the ideal starting point for my professional development.

Why am I a bwomen member?
I find it amusing to ask myself this question as the founder of bwomen. bwomen is a matter of the heart for me, sharing my professional experiences with like-minded people, creating synergies and, of course, expanding my network. The potential of well-educated and entrepreneurial women is enormous, and it has been shown that women are good team players. I am convinced that in the business world we will be able to set a sustainable footprint even more and that together we will be able to cross borders that we don't always have the courage to do alone. For this reason, I am grateful that I have found a business partner in co-founder Olivia Schiffmann who motivates me and complements me perfectly with her professional qualities and entrepreneurial spirit.

I wish the same for the bwomen members, that thanks to the platform they can recognise new paths and use synergies with other members in their professional development. I would also like to motivate members to actively participate in the community and use the platform.

On which topics can other members contact you and where?
I am happy if you contact me directly via bwomen chat or publicly on the platform - be it with business-relevant ideas, your offer of webinars, articles, the member profile or feedback. Only in this way can bwomen grow and be used optimally. With Bally Communications, I support companies to be heard in the market. I fill in when there are capacity bottlenecks or organise corporate events.